Strategic Communications
& Public Relations

SAMT Communications is a PR and partnerships consultancy for independent fashion, art and culture brands. SAMT takes the pressure off founders, so they can give their full attention to the rest of the business.

Founded by Becky Bosworth, who has spent nearly a decade in fashion, art and culture PR. She began in the Press Office at Bonhams, moved to Purple PR, then to Freud Communications, advising the Southbank Centre, Bank of America Arts, Working Title Films and Image Nation Abu Dhabi, among others. Most recently she led global PR and partnerships at Wolf & Badger, across 2,000+ independent brands, with CEO profile coverage in Business of Fashion, Vogue Business, Forbes and the FT Future of Fashion Summit.

Becky studied History of Art and French at the University of Edinburgh and the Sorbonne in Paris, which shaped her focus on visual culture in every part of a brand.

Based between Abu Dhabi and London, SAMT works across global markets, with trusted consultants on hand as needed.